Research and insights
Latest releases
- Download (304.03 KB) View (304.03 KB)
Flight Searches Monthly Update - data up to May 2025 (ForwardKeys)
Download (281.18 KB) View (281.18 KB)IPS Total GB Nations and Regions Summary Q3 and Q4 2024 (Published 13 June 2025)
Download (2.83 MB) View (2.83 MB)GBTS, Domestic overnight and day trips in March and Q1 2025, Toplines
Download (410.62 KB) View (410.62 KB)Inbound card spending insights - Monthly report up to March 2025
Download (2.54 MB) View (2.54 MB)Report: How the world views the UK - Anholt Nation Brands Index 2024 (Published November 2024)
Intro
Gain a deeper knowledge of travel and tourism with our industry-leading data and analysis. We provide expert research into the inbound and domestic visitor landscape across the nations – designed to help inform your business decisions, expand your expertise and identify key growth markets.
These resources cover a wide range of topics, trends, regions, visitor types, businesses and international markets. Discover the latest releases, browse historic reports and examine the data through our visualisations. You can also keep up-to-date with news and insights from our industry experts by subscribing to our fortnightly newsletter.
Explore our research and insights
Explore our research and insights
Visitor economy in England/Britain
The value of tourism in England
2024 inbound tourism forecast
The social value of tourism
Volume and value of inbound tourism
About the international passenger survey
Inbound visits and spend: monthly, UK
Inbound visits and spend: quarterly, regional
Inbound visits and spend: quarterly, UK
Inbound visits and spend: annual, regional
Inbound visits and spend: trends by UK town
Inbound visits and spend: annual, UK
Domestic and inbound visitor insights
Domestic sentiment tracker
Domestic Bank holiday trip tracker
Activities and experiences
Inbound COVID-19 sentiment tracker
Card spending data
Aviation data
Explore different datasets using our visualisations
Use our visualisations below to explore different datasets in detail.
Upcoming releases
| Release date | |
|---|---|
| Hotel Occupancy, May 2025 | 26 June 2025 |
| GBTS, domestic overnight trips and day visits, April 2025, Topline data | 8 July 2025 |
| Domestic Sentiment Tracker, July 2025 | 22 July 2025 |
| Hotel Occupancy, June 2025 | 31 July 2025 |
| IPS Annual Travel Trends 2024 | July to August (Provisional) |
| IPS Q1 2025 | August to September (Provisional) |
Useful contacts
Email signup link
The latest news, straight to your inbox
Stay informed: register for newsletters compiled by our specialist teams – for UK businesses, the international travel trade and media professionals.
Stay informed: register for newsletters compiled by our specialist teams – for UK businesses, the international travel trade and media professionals.
Frequently asked questions
Browse our responses to key FAQs. For more information on these topics, please contact our research team at [email protected].
Please refer to our data for domestic tourism, which is split into day visits and overnight visits.
Please view our Domestic Sentiment Tracker, where we share data on overnight and day trip intentions, motivations to take a trip, activities planned for that trip, as well as barriers to taking a trip.
You can explore global market data using our interactive visualisations by quarter and by year, where you can specify the data you need and see trends over time. You can also visit our inbound market pages.
Yes, our Accessibility and inclusion page has various reports and insights, as well as links to external resources relevant to the topic.
We have published insights from a range of sources and projects on our Holiday activities and experiences page.
Every year, we conduct a national survey of visits to visitor attractions. You can find visitor numbers for almost 2,000 attractions in the detailed survey reports, while separate ‘Top 20’ listings show the most popular attractions nationally and regionally.
We explored the trip-booking journey in our MIDAS research; please see the Full Report, chapter 9, from page 139.
Our Discover England Fund included a programme of strategic research, covering travel product development, case studies, insights into a range of destinations and activities, market opportunity guidance and travel trade research. While it is dated 2019, most of its information and insights remain valid.
Please see our inbound tourism forecast.
To find out when the next updates will be published, please refer to our release timetable, which includes publication dates for all our major surveys. You can also subscribe to our newsletter.
Please contact us directly; we will do our best to help.
