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Motivations, influences, decisions and sustainability (MIDAS) research: data visualisation

Explore the data from our Motivations, influences, decisions and sustainability (MIDAS) research using the interactive visualisation on this page.

Tips for navigation:

  • Use the tab buttons across the top to view different topics covered in the research.
  • Click on the chart bar on the left hand side to select which market you would like to view.
  • You can filter by past visitors or future considerers.
  • To close the visualisation, use the cross in the top right corner.

More details on the MIDAS project, see Motivations, influences, decisions and sustainability research page.

Launch report