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Our latest campaign in France to boost inbound tourism to Britain shines the spotlight on the unexpected experiences and less explored destinations across Britain.
Last week saw the first meeting of our Canadian tourism advisory council, formed of local leaders and experts from the industry.
Following a video that went viral on the Chinese social media channel Weibo, we are working with YOUKU Kids Channel and the British Embassy on a competition for Peppa Pig fans in China to visit the UK.
Lord Elis- Thomas, Minister for Culture Sport and Tourism for the National Assembly for Wales has appointed Ian Edwards as the British Tourist Authority Boards’ (BTA) newest board member.