VisitBritain/VisitEngland Highlights 2017/18

Chairman's foreword

Our Chairman, Steve Ridgway OBE, takes a look back and a look ahead for VisitBritain/...

Steve Ridgway

CEO statement

Our CEO, Sally Balcombe, gives an overview of our latest results and our five strategic...

Sally Balcombe

Our performance

Summary of our performance over 2017-2018

Our board and senior team

Meet the BTA board, VisitEngland advisory board and the VisitBritain/VisitEngland senior team....

VBVE Logos

Our role in business events

Throughout 2017/18 we ramped up our activity to champion and support the growth of Britain’s business events sector. 

Delivering tourism growth across nations and regions

In 2017/18 we continued to deliver customer-focused activity to drive economic growth across the nations and regions.

Creating value through partnerships

We work in partnership to maximise government investment, provide strong returns for our partners and grow the value of tourism to Britain. 

Delivering and amplifying the marketing of Britain

Our marketing activity drives aspirations to explore the nations and regions of Britain.

Delivering the Discover England Fund

In 2017/18 we entered round two of the Discover England Fund to deliver world-class, bookable tourism products.

England’s domestic tourism performance

Inbound tourism performance

Deliver research and insights to inform Government and industry

Who we are & what we do