Mexico
Introduction
Travellers from Mexico made 19.2 million outbound visits in 2024, with a total international tourism expenditure of US$10.6 billion.
In 2023, the UK welcomed 187,000 travellers from Mexico. During the travellers’ visits, their total expenditure was £174.4 million, with an average spend of £933 per visit.
Explore the inbound data in full
Use our visualisation to see data from this market in greater depth and clarity. Compare annual statistics, and filter by age group, gender, trip duration and more. It includes seasonality, trip purpose and regional spread of visitors to UK destinations. This data is based on the International Passenger Survey, conducted by the Office for National Statistics (ONS).
Please click on the button below and then select the country you are interested in.
Perceptions of Britain in the Mexican market
- Mexicans have an upbeat perception of Britain as they ranked the UK eleventh out of 50 nations in the 2024 Anholt Nation Brands Index.
- The UK was ranked sixth for contemporary culture, while vibrant city life/urban attractions, culture in general, sport and historic buildings were all within the top ten for Mexicans.
Global context
Top-level statistics relating to tourism expenditure and popular destinations for this market. For greater detail on inbound tourism flows from this market to the UK, see our data visualisations.
| Measure | 2024 |
| International tourism expenditure (US$bn) | 10.6 |
| Global rank for international tourism expenditure | 36 |
| Number of outbound visits (m) | 19.2 |
| Most visited destination | USA |
| Most visited destination in Western Europe | Spain |
Access to Britain from Mexico
The key routes and transport modes that connect this market with the UK.
| Measure | 2024 |
| Weekly aircraft departures | 34 |
| Weekly seat capacity | 9,964 |
| Airports with direct routes in Mexico | 3 |
| Airports with direct routes in Britain | 6 |
- London airports had a combined 69% of market share for total seat capacity on direct flights from Mexico to the UK in 2024.
- Following the COVID-19 pandemic, scheduled seat capacity on non-stop flights from Mexico to the UK has recovered to 84% of 2019 levels in 2024.
- To see what departing visitors from Mexico travelling home by air are charged in Air Passenger Duty, click here.
- To see entry requirements for visitors from this market, click here.
Further resources
How we source this information
We work with a number of data sources to provide a rich and insightful picture of our key inbound source markets. This includes, but is not limited to, data provided by Oxford Economics, the UNWTO, Apex, Anholt-Ipsos Nation Brands Index and from our own surveys and ad-hoc research. The largest share of these data comes from the International Passenger Survey (IPS) by the ONS.
Visit our About the International Passenger Survey page for more information on how this data is collected and analysed.
