These events offer a valuable opportunity to connect with targeted international buyers relevant to the UK industry. The event formats are tailored to each specific market, offering you the opportunity to meet and discuss business opportunities in this market for your business or region.
Sales Mission Programme 2025/26
All events listed below are subject to change - if you have registered to attend any of our events, please refrain from booking any travel arrangements until the events and your attendance have been confirmed.
| Event Name | Event Date | Indicative price | Description | Status | Registration link |
|---|---|---|---|---|---|
Destination Britain North America 2025 Americas | 10-14 Sep 2025 | £6,700 primary delegates £5,700 secondary delegates | Destination Britain North America offers UK international trade-ready businesses the unique opportunity to meet hand-picked buyers from these lucrative markets, and to attend expert-led seminars and workshops. | Closed | - |
Spain | 14-16 Oct 2025 | £1500 | Covering three destinations, the roadshow will allow you to meet and do business with a selected audience of key travel agents and tour operators in Spain. | Closed | - |
Destination Britain China & Northeast Asia 2025 China | 26-28 Nov 2025 | £4,500 primary delegates £3,000 secondary delegates | Looking to actively reach the China travel trade? Destination Britain Northeast Asia 2025 is the perfect opportunity to meet with high quality buyers from China, Hong Kong, Japan and South Korea. | Closed | - |
Nordics | 4-5 Feb 2026 | £995 primary delegates | This is a chance for UK suppliers to meet with buyers from across the Nordics region for one-to-one meetings and networking. | Closed | - |
