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Turkey

See the latest market data for Turkey – including traveller visits and spend, length of stay, behaviours and preferences.

Turkey

Travellers from Turkey made 8.4 million outbound visits in 2019, with a total international tourism expenditure of US$4.1 billion.

In 2022, the UK welcomed 186,711 visits from Turkey. During the travellers’ visits, their total expenditure was £166.98 million, with an average spend of £894 per person.

Discover visitor behaviour, travel trade insights, detailed data visualisations for this market – and more. The statistics in this market report are collated from a range of sources such as the Office for National Statistics (ONS), as well as sponsored questions and our own research. For further details, see How we source this information.

Explore the inbound data in full

Use our visualisations to see data from this market in greater depth and clarity. Compare annual statistics, and filter by age group, gender, trip duration and more. Includes seasonality, trip purpose and regional spread of visitors to UK destinations. This data is based on the International Passenger Survey, conducted by the Office for National Statistics (ONS).

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Perceptions of Britain in the Turkish market

  • Turkish respondents to the 2022 Anholt-Ipsos Nation Brands Index ranked their overall perception of Britain as 15th highest across a group of 60 nations.

  • Key attributes for Turkish views of Britain include vibrant city life and a rich cultural heritage.

  • The cultural products most associated with Britain include museums and sports, while the words most associated with Britain are ‘exciting’, ‘educational’, and ‘fascinating’.

Global context

Top-level statistics relating to the population, GDP, tourism expenditure and popular destinations for this market. For greater detail on inbound tourism flows from this market to the UK, see our data visualisations.

Measure

2019

International tourism expenditure (US$bn)

4.1

Global rank for international tourism expenditure

50

Number of outbound visits (m)

8.4

Most visited destination overall

Greece

Most visited destination in Western Europe

Germany

Key demographic and economic data

Measure

2023

Population (m)

85.8

GDP per capita PPP (US$)

40,739

Annual average GDP growth over past decade (%)

4.7

Annual GDP growth (%)

2.1

Access to Britain from Turkey

The key routes and transport modes that connect this market with the UK.

Measure

2023

Weekly aircraft departures

533

Weekly seat capacity

108,073

Airports with direct routes in Turkey

7

Airports with direct routes in Britain

19

  • Since 2009, the annual seat capacity from Turkey to Britain has increased by 279%.

  • There are 533 direct non-stopping flights to Britain per week, with a total capacity of 108,073 seats per week.

  • Seven airports in Turkey serve 19 British airports.

  • The impact of the COVID-19 pandemic led to a 55% reduction in direct seat capacity from Turkey to the UK in 2020, and 2021 was 69% behind pre-COVID levels. In 2022 direct seat capacity was 29% higher than pre-pandemic levels.

  • In 2023, direct seat capacity from Turkey to the UK is set to exceed pre-pandemic (2019) capacity by 51%.

  • The current reduced rate of Air Passenger Duty for visitors departing Britain for Istanbul is £13.

Further resources

Where visitors from Turkey to the UK reside in their own country

Published 2019

Download (157.06 KB)

How we source this information

We work with a number of data sources to provide a rich and insightful picture of our key inbound source markets. This includes, but is not limited to, data provided by Oxford Economics, the UNWTO, Apex, Anholt-Ipsos Nation Brands Index and from our own surveys and ad-hoc research. The largest share of the data come from the International Passenger Survey (IPS) by the ONS.

Visit our About the International Passenger Survey page for more information on how the data is collected and analysed. 

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