Canada

Visitor characteristics
- Canadian visitors tend to be older than the average visitor to the UK: 31% of Canadian visitors were aged 55+ in 2018, compared to the all market average of 20%
- Almost half of the Canadian visitors come from Ontario
- 6 out of 10 Canadian holiday visitors are making a repeat visit
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The Canada visitor market compromises of 42% holiday visits and 40% visits to friends and/or relatives
Popular activities
Global context
Measure | 2019 |
---|---|
International tourism expenditure (US$bn) | 35.8 |
Global rank for international tourism expenditure | 8 |
Number of outbound visits (m) | 38.8 |
Most visited destination | USA |
Most visited destination in Western Europe | France |
Key demographic and economic data
Measure | 2021 |
---|---|
Population (m) | 38.2 |
GDP per capita PPP (US$) | 45,061 |
Annual average GDP growth over past decade (%) | 1.6 |
Annual GDP growth (%) | 5.0 |