It is a game-changer for tourism, spelling a step-change in how we underpin the success of tourism for a generation, moving it to the top table as a leading industry for the UK Government’s future economic planning.
This deal is testament to what can be achieved by working in partnership and we would like to thank all of you who have been involved. It represents more than two years of hard work, commitment and determination from the tourism industry which came together with one voice.
Read the announcement from the Prime Minister here
Download the full Tourism Sector Deal document (PDF, 9.57MB)