Our resources for students

You will find a wealth of information about us, the national tourism organisation responsible for marketing Britain overseas and developing England's tourism product, and what we do in the About us section.

Our performance page or the VisitBritain Annual Review website is a good place to find information about our yearly results, marketing campaigns and approach for the future. Due to our own limited resources we are unable to assist with individual coursework queries. However we have gathered a number of resources here to assist you further in your research.

Tourism industry facts and figures

Our inbound research and insights pages will provide you with a range of data on the latest international visitor and spend figures to Britain. You can use our research database to find specific visitor and spend numbers for a particular market or period of time. For detailed information about a specific market, our market section digs deeper into our research of the markets which we operate in and their tourism value to Britain. We publish reports on specific topics, as well as updates UK tourism industry on a regular basis

For domestic tourism statistics visit our England research and insights pages, featuring detailed information on the value of tourism in England. You can download the latest monthly and annual data from the Great British Tourism Survey (GBTS),  Great Britain Day Visits Survey (GBDVS) and the England OccupancySurvey (EOS). We publish reports on consumer behaviour, find specific information on consumer needs, satisfaction and trends. 

Queries specifically about Scotland, Wales, Northern Ireland or London

We recommend you contact the national tourist board of the individual countries for further information. These are Visit Wales, VisitScotland and Northern Ireland Tourist Board. Additionally, more information about London including attractions, transport, accommodation and restaurant information can be found on VisitLondon’s website, where you can download the latest edition of the London Planner. Alternatively, please email visitorinfo@londonandpartners.com for further information. ​

Tourism structure in Britain, and tourism policy

Information is available on Britain’s competitiveness, including details of the Britain Tourism Strategy as well as the structure of tourism in Britain.

Student work experience enquiries

If you are a student interested in work experience or an internship, look at our careers section page for vacancies or send your CV to job.opportunities@visitbritain.org. Due to the high volume of applications we receive, we regret that we are only able to respond to those candidates short-listed for interview. If you have not heard from us within four weeks, please consider your application unsuccessful on this occasion.