Event Support Programme overview

Supporting the winning of new international business events. Attracting, growing and developing international delegates at events across Great Britain and Northern Ireland.

Event Support Programme update 

The latest Event Support Programme application window for financial support closed on 14 October 2016.

Applications are welcome on an ongoing basis for advocacy support for event bids –  download the advocacy support application template (Word,174KB). 

Details of future application windows for financial support will be published on these pages in November 2016 and publicised through our industry newsletter and our social media channels

Event Support Programme

The Event Support Programme is a new initiative which forms part of our commitment to support and build the business visits and events sector, in line with the Government’s business visits and events strategy and the work of the Events Industry Board. The programme supports the attraction, growth and development of new and existing international business events which align with Great Britain and Northern Ireland’s industrial and academic sector expertise. The programme is expected to run for four years and provides advocacy and financial support.

The programme is open to Destination Management Organisations (DMOs) or venues and event organisers who are collaborating with DMOs. Three streams are open for applications:

  • Support to attract international business events to Britain and Northern Ireland - With an emphasis on advocacy to help win bids for international events. In addition it could also include financial support for marketing activity that will help secure the event.
  • Support to grow the economic value of secured events – Support for marketing activity that will boost the economic impact of the event, including trade and investment opportunities and increased delegate numbers.
  • Support to create new international business events – For example, growing an existing domestic business event into a significant international event, or an initiative that will introduce a new, or cloned version of an established overseas event to Great Britain and Northern Ireland.


First successful applicants from Event Support Programme

The first successful applicants to receive year one funding from our Event Support Programme have been announced. Supporting events being held from Edinburgh to Plymouth, the successful applicants cover global meetings and events that put the spotlight on some of the UK’s top industries and academic strengths.

Following a competitive application process, seven events and two event bids have been announced from our four-year Event Support Programme which offers financial support and advocacy for growing and developing the UK’s international business events industry. Find out the successful applicants.