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Andrew Stokes OBE

England Director
Andrew Stokes OBE

Introduction

Andrew Stokes OBE leads our England Division, Tourism Exchange Great Britain (TXGB) and our e-commerce team. He joined VisitEngland in 2016.

About the England Division

Our England Division works to build English tourism. We are developing a sustainable tourism strategy, building best practice around accessible and sustainable tourism for Destination Management Organisations (DMOs) and supporting Small and Medium Enterprises (SME) to grow - sharing tools to help them build their skill set. Through TXGB we are increasing bookings and diversity of distribution channels for English tourism products.

Andrew’s biography

Andrew became VisitEngland’s England Director in 2016. Before this, he spent 16 years as Chief Executive Officer of Marketing Manchester. He worked on the 2002 Commonwealth Games, as well as the creation of a major events strategy for the city. He bid for and chaired Euro Pride in 2003. In addition to this, he co-ordinated the strategy for the acquisition of major political conferences as well as working with Manchester Airport on its route development strategy.

Andrew has held various leadership roles in organisations such as the former London Tourist Board, the Royal Opera House and the Royal Albert Hall. He also sat on the boards of Manchester International Festival and Manchester Central Convention Complex.