Vacancies

Context

The British Tourist Authority (BTA) is the national tourism agency and a non-departmental public body funded by the Department for Digital, Culture, Media & Sport (DCMS), and trades under the name of VisitBritain/VisitEngland (VB/VE).

The British Tourist Authority (BTA) is a global organisation with 300 + people based in 18 different countries and this role will establish and develop key stakeholder relationships across this network.

As the national tourism board, VisitBritain is responsible for targeting international visitors to boost overseas visits and spend in the UK, working within 22 international markets. Tourism is worth £127 billion to the UK economy, creating jobs and boosting economic growth across its nations and regions.

We are currently seeking an International Comms Manager to join the VisitBritain central team, in a permanent role.

Main purpose of the role

Working with the Senior International Communications Manager and international communications team to support our comms activity across 22 global markets. The central team is part of a wider earned/owned team comprised of our central social and editorial content team. All teams have a remit to work in an integrated manner to maximize exposure across channels.

The role would include:

• Building and maintaining relationships with a network of external suppliers, ranging from PR agencies to individual accommodation/experience partners, and destination management organisations in order to uncover stories and unlock news ahead of release – contributing to the global storytelling framework.
• Monitoring ‘What’s New in Britain’ and providing weekly trends notes to overseas markets and sharing opportunities to newsjack topical subjects within the central PR/Social/Content team.
• Writing media pitches, drafting itineraries and creating supporting PR against the storytelling framework to support markets

Assisting the Senior Manager with Global PR Evaluation, ensuring markets are on target in meeting key metrics supporting corporate KPIs.

For more information, please review the job description.

Important Information

In order to apply for this vacancy, you must complete an application form highlighting how you meet the criteria stipulated in the job description and person specification. If you have any questions, please email recruitment@visitbritain.org

The application window will closes at 23:55 (UK Time) on 8 June 2022.

Context

The British Tourism Authority (BTA) is the national tourism agency and an accredited non-departmental public body funded by the Department for Digital, Culture, Media & Sport (DCMS), and trades under the name of VisitBritain/VisitEngland (VB/VE). The British Tourism Authority (BTA) is a global organisation with 300+ people based in 18 different countries.

As the national tourism board, VisitBritain is responsible for targeting international visitors to boost overseas visits and spend in the UK, working within 22 international markets. Tourism is worth £127 billion in the UK economy, creating jobs and bosting economic growth across its nations and regions.

We are currently seeking a Digital Asset Executive who will work alongside the Digital Asset Manager to support the rollout of the new Digital Asset Management (DAM) system, maintain up-to-date assets for Britain and England and work to ensure correct usage and associated data of assets, all in line with VisitBritain’s digital transformation strategy.

Main purpose of the role

To work with the Digital Asset Manager and broader marketing team to manage the rollout of the new DAM  providing a one-stop-platform for BTA staff and wider tourism industry to access compliant, on-brand assets. To support the implementation of the DAM across the organisation, through maintaining the quality and data of the associated assets to ensure correct usage and access rights for each appropriate user.

For more information, please refer to the job description.

Important Information

In order to apply for this vacancy, you must complete personal statement section of the application form highlighting how you meet the criteria stipulated in the job description and person specification and submit it. If you have any questions, please email recruitment@visitbritain.org

The application window will close at 23:55 (UK Time) on 6 June 2022.

Context

The British Tourist Authority (BTA) is the national tourism agency and an accredited non-departmental public body funded by the Department of Digital, Culture, Media & Sport (DCMS). Trading under the name of VisitBritain/VisitEngland (VB/VE), the global organisation employs 300+ people based in 18 different countries.

As the national tourism board, VisitBritain is responsible for targeting international visitors to boost overseas visits and spend in the UK, working in 22 international markets. Tourism is worth £127 billion to the UK economy, creating jobs and boosting economic growth across its nations and regions.

This is an exciting time to join the team as we transform our destination brand and deliver exciting marketing initiatives to tell and sell the best story of GREAT Britain around the world as part of the UK Government’s GREAT campaign.

We are currently seeking a fixed term maternity cover Marketing Manager with experience delivering effective integrated international consumer marketing campaigns. They will demonstrate a knowledge across the media mix, have strong communication, project management, and stakeholder management skills, and understand the importance of measuring, optimising and evaluating activity.

Main purpose of the role

The Marketing Manager will play a lead role in the successful delivery of international consumer marketing activity for VisitBritain through the delivery of the GREAT Britain tourism campaign.

You will be responsible for taking international marketing strategies and plans and working with team(s) to develop these into successful end-to-end integrated solus and partnership campaigns. You will ensure activity is audience-first, using data to guide campaign creative development and choice of media and communication channels, and will ensure clear KPIs are set and activity is measured, optimised and evaluated.

You will have excellent communication and stakeholder management skills, and will be responsible for building and maintaining strong working relationships with agencies and partners, ensuring their high-quality delivery to deadline. You will work as part of a global matrix to deliver activity that is integrated across paid, owned and earned channels, working closely with our central marketing (PR, content and social, digital, and partnerships) and in-market teams.

For more information, please refer to the job description.

Important Information

In order to apply for this vacancy, you must complete personal statement section of the application form highlighting how you meet the criteria stipulated in the job description and person specification and submit it. If you have any questions, please email recruitment@visitbritain.org

The application window will close at 23:55 (UK Time) on 5 June 2022.

Context

The British Tourist Authority (BTA) is the national tourism agency and a non-departmental public body funded by the Department for Digital, Culture, Media & Sport (DCMS), and trades under the name of VisitBritain/VisitEngland (VB/VE). The British Tourist Authority is a global organisation with 300+ people based around the world and has a diverse culture.

As the national tourism board, VisitBritain is responsible for targeting international visitors to boost overseas visits and spend in the UK, working within 22 international markets. Tourism is worth £127 billion to the UK economy, creating jobs and boosting economic growth across its nations and regions.

This is an exciting time to join the team as we transform our brand and deliver exciting marketing initiatives to tell and sell the best story of Great Britain around the world.

We are currently seeking a Brand Executive with strong organisational skills and high energy and passion for British tourism.  

Main purpose of the role

The Brand Executive will play a crucial role to the successful delivery of brand marketing for Great Britain and VisitBritain.

Providing support and solutions to the Senior Brand Manager and Brand Managers, they will ensure that impactful brand assets are delivered to meet our marketing objectives and deliver a consistent story of Great Britain.

Their high energy, attention to detail and skill will enable them to work collaboratively across the organisation, and deliver on time and on budget.

For more information, please refer to the job description.

Important Information

In order to apply for this vacancy, you must complete personal statement section of the application form highlighting how you meet the criteria stipulated in the job description and person specification and submit it. If you have any questions, please email recruitment@visitbritain.org

The application window will close at 23:55 (UK Time) on 31 May 2022.