England Hotel Occupancy: latest

• Hotel room occupancy for June 2026 was 83%, down 1.5 percentage point on June 2025. Year to date (Jan-June) occupancy for 2026 was 76%, in line with the same period for 2025.
• Observing forward looking occupancy for the remainder of 2026. As of the 7^th July 2026, occupancy rates committed so far for 2026 were broadly on par with last year although July is currently tracking 1pp lower than this time last year. 
• Average Daily Rates for England increased by 3% in June 2026 to £187, with RevPAR (Revenue per Available Room) up a more modest 1%, to £156. ADR for England excluding London was £111 (+2%), and RevPAR was £91 (+1%).
• Regionally, the Northwest and West Midlands recorded increases in occupancy compared to June 2025, rising by 2pp and 1pp, respectively. In contrast, many regions saw declines in occupancy rates with Yorkshire & the Humber, the East Midlands, East of England and Greater London all showing declines of 2.7pp or more year on year. 
• The largest hotels with over 300 rooms experienced the biggest year-on-year decline in occupancy, -2.5pp to 86% in June 2026. However, these larger along with mid-sized hotels still had the highest occupancy for June, both at 86%.

Every month, the England Occupancy Survey (EOS) measures bedroom occupancy across the serviced accommodation sector. This includes mostly hotels, with a very small proportion of serviced apartments and larger B&Bs/guesthouses.

As well as occupancy levels for the country as a whole, results are also available by region.

In May 2024, a change of suppliers was made to the hotel occupancy data. The data in this report is now provided by Amadeus, a hotel market data company, from their constantly growing panel of hotels across the UK. To allow a meaningful comparison of year on year trends, VisitEngland has included historical data from Amadeus’ own panel in the reports from May 2024 onwards. The historical data displayed in these reports is not consistent with reports published prior to the May-August 2024 report

Between June 2017 and April 2024, occupancy data was collected using a syndicated panel provided by STR, a hotel market data and benchmarking company. To allow a meaningful comparison of year on year trends, VisitEngland and STR have included historical data from STR’s own panel in the reports from June 2017 onwards. The historical data displayed in these reports is not consistent with reports published prior to the June 2017 report.

The England Hotel Occupancy Survey is designated as official statistics and follows the Code of Practice for Official Statistics (2022)  set by the Office for Statistics Regulation.

All previous reports can be found on the VisitEngland website Archive page.