Inbound tourism trends by market

Use the interactive charts below to see how tourism to the UK from different markets has evolved over recent years, as well as explore data for overseas visits, nights and spend.

For the most recent trends, view our headline summary of the latest key data including visits by journey purpose and region of world, with figures updated each month.

Tourism trends by market

Use our interactive charts below for UK data on visits, nights, and spend, as well as filter by age, gender, journey purpose (e.g. holiday, business), season, mode of transport, length of stay and whether package/independent travel. You can also download files showing:

View our dedicated sections on UK nations, regions and counties as well as towns for data on specific locations within Britain.

Inbound tourism to Britain

Note: To filter data, please use a desktop rather than mobile device

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Visits

Spend

Nights

Overview of UK visitor statistics in		Change from last year
Number of visits
Total expenditure (GBP)
Total nights spent
Average length of stay (Nights)
Average spend per visit (GBP)

Seasonality

	Quarter		% of total

Journey purpose

	Purpose		% of total

Duration of stay

	Duration		% of total

Sample size less than 30!

The sample for is

Therefore please treat this data with caution.

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Download a CSV file containing data

Latest data and publications

Take a look at our monthly headline summary, of the latest inbound visitor figures or peruse the latest monthly and quarterly data
Read the latest edition of Inbound Tourism Trends Quarterly (PDF, 656 KB), our digest of all the latest inbound tourism survey information alongside an analysis of factors that underpin those trends. Published January 2017
Explore trends in the exchange rates (XLS, 217KB) (updated June 2017 and May 2017 data) or read our report on read our report on the impact of the exchange rate on likelihood to visit Britain (PDF, 443KB) Published December 2016