Laying the foundations: the building blocks of an accessible destination
Introduction
The following sections outline the building blocks for creating accessible tourism in your destination. Each is equally important.
Considering these elements will help to ensure that any specific accessible tourism development programmes you undertake, such as the Kick-Start and Enhanced programmes outlined later in this toolkit, have the best chance of success.
Sections
Section 1: Why do this?
Understand the benefits of accessible and inclusive tourism.
Section 2: Learn from other destinations
Benchmark your destination against others to see how your accessible tourism offering compares.
Section 3: Leadership and culture change
Procure training for staff, sharing your vision and incorporating access and inclusion into your day-to-day activities.
Section 4: Strategy and policy
Include accessible tourism within your Destination Management Plan.
Section 5: Work with stakeholders
Work with stakeholders across the entire Tourism Value Chain and include people with lived experience.
Section 6: Support your businesses
Understand perceived barriers for businesses and provide training and networking opportunities.
Section 7: Provide accessibility information
Provide accurate accessibility information and ensure that your website meets accessibility guidelines.
Section 8: Recognise good practice
Recognise accessible businesses, produce case studies and signpost to accessibility award schemes.
Section 9: Destination audit
Commission a destination audit to help inform your plan for accessible tourism development.
Section 10: Funding
Search for available funding, partner with other organisations and promote relevant funding opportunities to your businesses.
