National tourism agency VisitBritain has been welcoming international media to Birmingham, Bath and London this week for a film-and-TV themed trip to showcase iconic filming destinations and associated experiences to boost tourism to Britain.

Destination Britain North America brought together dozens of British suppliers and top buyers from Canada and the USA to do business. Below is the Chairman's opening speech to delegates as the three-day trade event got underway.

If your clients are looking to soak up some culture between their British adventures, these summer exhibitions offer a range of experiences for every taste. Let’s take a closer look at what’s in store…

Discover the real-life locations that inspired the film’s settings and explore related experiences that transport visitors into their own fairy tale adventures.

British tourism suppliers will join VisitBritain in Frankfurt from 13-14 November to meet with top buyers to do business and boost tourism to Britain.

As autumn paints the British landscape in hues of gold and amber, combine picturesque trails with iconic rail adventures.

From countryside escapes and afternoon tea in grand salons to walks under starry skies, discover the British getaways where visitors can feel as though they’ve stepped straight into a scene from Bridgerton, Downton Abbey or Pride and Prejudice.

VisitBritain gears up to host its ‘Destination Britain Americas’ trade mission to grow inbound tourism and drive economic growth with British tourism suppliers set to show top buyers from across the USA, Canada and Brazil why Britain is the destination to visit now.

VisitBritain is gearing up to host its ‘Destination Britain China and Northeast Asia’ (DBCNEA) trade mission to China to grow inbound tourism and drive economic growth with British tourism suppliers set to show top buyers why Britain is the destination to visit now.

Add these Wonka filming locations to the bucket list for your next trip to Britain.