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Kick-Start programme: Celebrate Success!

Photo by: VisitBritain

Jennie and Gem, two wheelchair users, on Whitby Pier.

Top Tips


Share your successes with your businesses and stakeholders


Celebrate what you have achieved


Continuously improve

Share your successes

Having gone through the programme and evaluated your progress, you will know where improvements need to be made and additional work undertaken. More importantly, you will be able to identify your successes.

Share these successes with your wider business network and stakeholder groups both within and outside your destination. This will help to:

  • engage other businesses with your ongoing programme;
  • promote the accessibility of your destination;
  • enhance its reputation.

Celebrate your achievements

Photo by: VisitBritain/Nemorin/Peter Goding/My Dog Sighs and Snub 23

friends enjoying a beer in outdoor beer garden

Celebrate what you have achieved and encourage businesses in your programme to enter accessibility awards.

Further information on awards is provided in the Foundation section of this toolkit.

Continuously improve

Whilst it is important to recognise what has been achieved through your programme, it is also vital that you remember that this is not ‘the end’ of the journey. Going forward, it is important to continue building accessibility into the mainstream offering of your LVEP.

  • Look at how you can build and improve upon the work you have done by:

    • continuing the initiatives and networks you have started;
    • incorporating accessible tourism in your day-to-day activities;
    • ensuring that your website is continually updated with accessible tourism products, such as those developed during the Enhanced programme if you undertake this at a later date;
    • providing opportunities for new businesses to be part of your accessible tourism portfolio;
    • sharing what you have learned by offering to mentor another LVEP just starting out.

Moving on

Having kick-started your accessible tourism journey, you may want to develop the accessibility of your destination further. The Enhanced programme enables you to take a selection of businesses through an intensive development process to boost your destination accessibility further and market them with confidence to your target audience.