Vote for '24 hours in the UK' in the World Travel Awards

Our domestic campaign 24 Hours in the UK campaign run in collaboration with iambassador has been nominated for the World Travel Awards for Europe’s Leading Marketing Campaign.

The campaign launched on 15 January 2018 – Blue Monday and was run in partnership with VisitBritain, London & Partners, VisitEngland, Visit Wales, VisitScotland and Tourism Northern Ireland. It was a influencer, video project featuring both domestic and international travel writers, bloggers and influencers that travel the five nations (London, England, Scotland, Wales, and Northern Ireland) to showcase the best moments across a 24-hour day, and encourage UK consumers to enjoy a holiday at home. These experiences show the vast activities and attractions for visitors to Great Britain and Northern Ireland.