Volume & value

Need the latest stats and insights on the domestic tourism market? 

Explore detailed information about domestic overnight and day trip tourism, including the most recent monthly and annual survey data, together with analyses of economic impact and employment.

GB Domestic Overnight Tourism: Latest results

A smiling young couple raising their glasses in front of a display of Beatles memorabilia inside Liverpool's Cavern Club.
The Great Britain Tourism Survey is a national consumer survey measuring the volume, value and trip characteristics of domestic overnight tourism trips taken by residents in Great Britain.

GB Domestic Overnight Tourism: Archive

 Bamburgh Castle, Northumberland, England.
Find results from earlier years of the GB Tourism Survey in this survey archive.

GB Day Visits: Latest Results

Woman wearing trench coat and pink hat walking through narrow historic street of York, North Yorkshire, England.
The Great Britain Day Visits Survey (GBDVS) measures the volume and value of tourism day trips in England, including detailed information about trip purpose and other trip characteristics.

GB Day Visits Survey: Archive

three people ride horses in a field on top of a cliff overlooking the sea
Find results from the earlier years of the Great Britain Day Visits Survey (GBDVS).

Destination-specific research

Hot air balloons rising and floating in the air against a cloudy sky, above the city of Bristol and the Clifton Suspension Bridge during the Bristol Balloon Fiesta. River Avon.
Find analysis and results for regions, counties, local authorities and towns.

The value of tourism in England

4 men all wearing red life jackets Paddleboarding at the Cotswolds Country Park and Beach, Cirencester, Gloucestershire, England.
All the most important facts and figures about English tourism – volume, value and recent trends