Inbound town data

Find out the top towns for inbound visitors to Britain, as well as how many visits were made by overseas residents to the UK's towns. 

The Office for National Statistics released detailed final 2018 data on 24 May 2019.

Please visit the dedicated pages for national, regional and county data or detailed market information.

Top towns for 'staying visits' by inbound visitors

  2018   2017 2016
  Town/city Visits (000s) Town/city Visits (000s) Town/city Visits (000s)
1 London 19,090 London 19,828 London 19,060
2 Edinburgh 2,362 Edinburgh 2,015 Edinburgh 1,689
3 Manchester 1,408 Manchester 1,319 Manchester 1,191
4 Birmingham 1,100 Birmingham 1,117 Birmingham 1,115
5 Glasgow 837 Liverpool 839 Liverpool 671
6 Liverpool 803 Glasgow 787 Glasgow 659
7 Bristol 598 Bristol 602 Oxford 586
8 Cambridge 547 Oxford 536 Bristol 570
9 Oxford 526 Cambridge 519 Cambridge 498
10 Brighton/Hove 459 Brighton/Hove 491 Brighton/Hove 465
11 Bath 348 Cardiff 372 Cardiff 357
12 Leeds 344 Bath 361 Inverness 340
13 Cardiff 342 Inverness 311 Leeds 331
14 Inverness 313 Newcastle-upon-Tyne 297 Bath 331
15 York 278 Leeds 294 Nottingham 304
16 Aberdeen 238 York 289 Newcastle-upon-Tyne 296
17 Nottingham 233 Aberdeen 276 York 265
18 Luton 216 Nottingham 267 Reading 245
19 Newcastle-upon-Tyne 214 Reading 229 Aberdeen 237
20 Leicester 210 Southampton 218 Leicester 229

Source: International Passenger Survey, Office for National Statistics. Please note that figures are based on small sample sizes for all cities with the exception of London and should therefore be treated with caution.

Download an excel table showing the 20 most visited towns and cities by visitors from overseas (XLS, 28KB) as far back as 1999.

Detailed data

This Excel document allows you to see how many visitors from overseas went to different towns and cities in the UK. It also shows a breakdown of visits to each town by major overseas markets. You can view visit data for towns by journey purpose, and quarter. Data is available from 2010-2018 (XLS, 9.77MB). Data for many towns is based on small sample sizes, so using 3 or 4 year averages is highly recommended.

Day trips

International Passenger Survey data for towns and cities typically measures staying visits (where visitors stay overnight). This report looks at where inbound visitors to the UK go on day trips, based on an extra question VisitBritain sponsored on the International Passenger Survey in 2016. Read about the top destinations for day trips and characteristics of day trippers.