VisitEngland is developing a training programme to provide tourism businesses with the tools, knowledge and practical information needed to build their expertise on becoming ‘International Ready’. Using ‘Taking England to the World - an inbound tourism toolkit’ alongside enhanced training modules, this role will train and support businesses to be part of the international tourism landscape. The role will be responsible for delivering training across different regions of England to SME’s, local businesses who wish to sell their product to international customers visiting England.
Responsible for creating and executing a VisitBritain training strategy for tourism businesses and services that aligns to the objectives of raising Britain’s profile worldwide, increasing the volume and value of tourism exports and developing England’s and Britain’s visitor economy. Using ‘Taking England to the World - an inbound tourism toolkit’ as a starting point and delivering further training directly to businesses to provide the knowhow necessary to sell in the international market via B2B and B2C supply chain.