How we work in our markets
We tailor our approach to best suit the local market. Working together to inspire and support the local travel trade, we provide you with the right tools to help you promote Great Britain as one of the world’s greatest travel destinations. We have an extensive overseas network that connects us with our global audience - meet our local teams in market.
Destination Planning and Inspiration
For the latest itineraries, new products and the biggest topics and trends across Britain right now visit our Media Centre. You can also discover new hotel openings and refurbishments in the Accommodation Update, and the latest restaurant launches in the Taste Update – all designed to whet your appetite!
BritAgent is our online training programme created to provide you with the specialised product and destination knowledge that will enable you to sell the United Kingdom more effectively to your customers.
Test yourself as you go with our various modules that have been designed to help you become an expert in selling the United Kingdom, and a qualified BritAgent.
We also have specialised platforms for Australia & NZ and North America see links below.
Australia / New Zealand specific training: https://visitbritain-ott.com
America / Canada specific training: https://britagentpro.com/login
VisitBritain Asset Library
You can register for our image library and access a full range of inspirational imagery of the United Kingdom to help you promote Britain as the destination of choice.
Travel Trade Guides - The West Midlands
Celebrated for its rich history, heritage, arts, culture and a dynamic food scene; the West Midlands is one dramatic destination with many twists to discover. From Black Sabbath to Shakespeare, soaring peaks to idyllic waterways; discover why the West Midlands is gold-medal worthy and host region of the Birmingham 2022 Commonwealth Games.
To learn more about this great destination download our West Midlands travel trade guide (PDF, 4MB).