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To mark the 20th anniversary of World Book Day on 2nd March 2017 new research from VisitEngland shows that more than half of British holidaymakers would visit a literary attraction on holiday in England.
VisitBritain is gearing up to host its largest ever global tourism trade event to promote destination Britain to the world.
New figures out today show more overseas visitors came to the UK last year than ever before.
Britain’s national tourism body VisitBritain has today (13 February 2017) opened a new office in Riyadh to attract more visitors from Saudi Arabia to the UK, making it the first Western tourism board to establish a presence in the country.
Vote for England’s Tourism Superstar 2017