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Peppa Pig
Our News
23 Jan 2019

Viral video sees Chinese Peppa Pig fans invited to the UK

Following a video that went viral on the Chinese social media channel Weibo, we are working with YOUKU Kids Channel...

Sally Balcombe at Perfect China event
Our News
13 Jun 2018

Perfect (China) brings 3,200 delegates to explore Britain

Sally Balcombe, our CEO, recently joined a VIP gala dinner hosted by Perfect (China), as a part of their incentive...

Our News
16 May 2018

New appointments in China and North East Asia

We are delighted to announce two new appointments in the China and North East Asia region – Manuel Alvarez as...

Patricia Yates speaking at APPCG Chinese New Year reception
Our News
22 Feb 2018

APPCG Chinese New Year reception

On 21 February we co-hosted the All-Party Parliamentary China Group (APPCG) Chinese New Year reception to highlight...

PM during her visit to China
Our News
1 Feb 2018

I Travel For campaign launched in China during Prime Minister’s visit

On 1 February we launched a new marketing campaign in China to boost tourism to Britain.

Chinese dragons dancing at VisitBritain's Chinese New Year preview event
Our News
12 Jan 2017

VisitBritain shares key insights about Chinese tourism at Chinese New Year preview event

The event highlighted how Britain’s nations and regions will celebrate Chinese New Year and showcased new...

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