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VisitBritain has this week held its inaugural workshop designed to support the development and competitiveness of business events to the UK.
The UK saw strong growth in 2017 from a mix of overseas visitor markets including China, Australia, the Gulf Cooperation Council (GCC), India and the US, underpinning a record year for inbound tourism.
Applications for grants are being called for VisitBritain’s programme to secure new international business events for the UK and to grow the value of existing events, boosting the economy.
New research published non-participation in tourism activities, examining why some people with health conditions do not take holidays.
Our campaign to encourage UK consumers to enjoy a holiday at home won 'Europe’s Leading Marketing Campaign 2018’ at the World Travel Awards.