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Records have been set in 2015 for inbound visits with strong growth from Britain’s major inbound markets including the US and Europe and double digit growth from newer markets China & the United Arab Emirates (UAE).
Figures out today show that the first three months of the year have set a record for inbound visits to the UK.
In the run-up to May half-term and the summer holiday season VisitEngland has today (19 May) launched its largest domestic marketing campaign for 2016 to promote amazing ‘moments’ that can only be experienced on a trip across Great Britain and Northern Ireland.
Britain’s national tourism body VisitBritain has today (May 18) signed a memorandum of understanding (MoU) with Hainan Airlines Group, part of HNA Group Co. Ltd*, to mark the start of a partnership to attract more Chinese visitors to Britain.
Bids are now being called for VisitEngland’s £40 million fund to drive tourism growth across England. The Discover England Fund is a three-year staged fund from 2016-19 announced by the UK Government as part of last year’s spending review.