For anyone passionate about interpreting, communicating and marketing history to future generations of visitors!
Games of Thrones, Horrible Histories, Assassins' Creed... history is being constantly reinvented and successfully reinterpreted for new generations on TV, in books and in games. So how should those that rely on interest in England’s history and heritage evolve to ensure they adopt the most effective and appreciated techniques and technologies whilst remaining authentic and accessible?
This landmark one-day conference will showcase the range of interpretive techniques in use – and in development – from immersive and traditional to leading-edge and will assess their value in terms of effectiveness, commercial return and audience engagement through demonstrations, case studies, presentations and discussions.
Delegates will leave the conference with new information and a helpful framework to make future investment and strategy decisions on how they can interpret their product and attract new audiences.
Who should attend?
- The conference is for audience developers, curators, demonstrators, content developers, owners and operators working in visitor attractions, museums, historic houses and heritage properties, academics, lecturers and teachers involved in digital, heritage, curation, history, tourism, events and related courses and disciplines
- companies involved in the application of new technologies to enhance interpretation and visitor experience
- tourism professionals including destination managers and marketers
- public sector culture and heritage managers
- those looking to fund new interpretation projects
- travel trade looking for ways to animate and sell their products
- students studying at undergraduate and postgraduate level on courses that involve digital development, heritage, curation, history, tourism, events and related courses.
Curated by England’s Historic Cities consortium, a Discover England Fund project, our host for this one day conference will be Dr Jonathan Foyle, architectural historian and self-confessed “historic buildings obsessive” whose TV appearances uncover those stories that makes history relevant to today’s audiences. Jonathan will be joined by a raft of UK and international speakers from leading visitor attractions, tourist boards, heritage bodies, and companies which are currently leading the agenda in digital and interpretation innovation.