Industry resources

Welcome to our industry resources section, a one stop shop with all the information and tools we have broken down into 3 key areas; understanding our markets, understanding our customers and reaching our customers.

Each section contains a mixture of presentations, research, information and tools which you can hopefully then apply to your own businesses. These sections will be added to and updated on a quarterly basis.

For more detail on what is included in each section, please click into the sections below.

Destination Management Organisation Emergency Financial Assistance Fund

The Destination Management Organisation (DMO) Emergency Financial Assistance Fund will provide emergency financial assistance to those that are now at acute risk of closure, enabling them to maintain their operations during the next six months.

Understanding our markets and segments

Image of country flags on flagpoles  including Australia and Canada flying in the breeze against a blue sky
See key statistics including visits, nights and spend from Britain's most important inbound tourism markets and more detailed market insights such as visitor characteristics, popular activities and in-depth data.

Developing your destination management plan

A couple lay on top of a hill overlooking fields and a lake
Download a full range of resources and workshop materials to help you prepare and develop your destination management plan.

Destination management resources

a large crowd of people walking through the street
Access our resources providing guidance, best practice and case studies to help destinations realise their potential.

Developing accessible destinations

An old couple laugh while walking up stairs
Making a destination more accessible will improve visitor satisfaction, encourage repeat bookings and boost positive word of mouth.