GB Tourism Survey: 2018 overview

Get a snapshot of domestic tourism in 2018 with the latest Great Britain Tourism Survey (GBTS) data. 

GB Tourism Survey: 2018 Overview

2018 Domestic Overnight Tourism Performance Summary 

In 2018, British residents took 97.4 million overnight trips in England, totalling 296 million nights away from home and expenditure of £19 billion,with an average trip length of 3 nights.

Overall trends

The number of domestic trips to England was 3% lower than in 2017.

Trends by trip purpose

Holiday travel

45.2 million holiday trips were taken in England in 2018. The number of holiday trips taken was 4% lower than in 2017.

At 29.7 million, short breaks of 1-3 nights account for just under two-thirds of English holidays by volume. 15.5 million 4+ night holidays were taken. 

Business travel

14 million overnight business trips were taken in England in 2018. The number of business trips was 2% down on 2017.

Visiting friends and relatives (VFR)

The number of VFR trips taken declined by 3% in 2018, to 35.5 million.

Further detail about trip profiles and demographic characteristics can be found in our summary tables:


Great Britain