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  3. GB Day Visits Survey: Latest results

GB Day Visits Survey: Latest results

The Great Britain Day Visits Survey (GBDVS) measures the volume, value and trip characteristics of tourism day visits in Britain. The survey was launched in 2011 and uses an online methodology, with weekly interviews and an annual sample of c. 35,000 adults, to provide a detailed understanding of this key market.

Each month we publish a monthly summary of latest findings for the Great Britain Day Visits Survey, showing volume and value results for the year to date and the most recent three-month period for both tourism day visits and all leisure visits lasting three hours or more. 

GBDVS 2018 Annual Report

2018 – Tourism Day Visits at a glance

The GB Day Visitor Survey 2018 (PDF, 5MB) is the latest annual report for the survey. This provides a detailed overview of survey findings, broken down by regions, demographics and other key variables.

There will be a temporary gap in the monthly reporting of the GBDVS as we transition over to a new data supplier. We estimate the normal cycle of reporting will resume in autumn 2020.

GBDVS 2019 Monthly Results

Woman wearing trench coat and pink hat walking through narrow historic street of York, North Yorkshire, England.

More on the Great Britain Day Visits Survey

Great Britain Tourism Survey (GBTS)

Find information about domestic overnight tourism

Further information and resources

Additional requests

We occasionally receive requests for additional data analysis from the GBDVS survey. A list of these requests can be accessed here (PDF, 199KB)