VisitEngland’s free webinar programme has been developed with you at its very core. With the UK travel industry being forced to evolve in response to a constantly changing landscape, our webinars will provide you will practical insight and valuable information from within VisitBritain/VisitEngland and across the wider travel industry. Our webinars will address your business needs to support, guide and engage, ultimately helping to drive the nation’s tourism recovery, together.
...giving you practical insights, tips and guidance to set you on the road to recovery.
Missed a webinar or would like to revisit the content? Access recordings of past webinars on the Business Advice Hub.
Please note:
Following the announcement of a second national lockdown for England from 00:01 on Thursday 5 November, our webinar Destination Marketing in the "new normal" has been re-scheduled to Tuesday 17 November at 11-12pm (GMT). See booking link below.
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Webinars |
Date |
Time |
Book |
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Escape the Everyday - Exciting the nation The first in our second series of Business Recovery Webinars: “Escape the Everyday – Exciting the nation” focuses on the autumn reassurance campaign, which aims to build consumer confidence in the months ahead. |
Wed,16 September |
11:00 |
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Latest inbound and domestic research and insights Wondering what the latest data and trends show us about tourism in England/to the UK in the months ahead? Keen to find out how this might impact your business? Join us as we discuss our latest data dashboards and consumer sentiment. |
Thurs,15 October |
11:00 |
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Tour Guiding – The new experience A key driver to get know a destination lies with the amazing array of tour guiding options, from driver guides and coach tours to the independent tour guide uncovering the hidden treasures through structured tours. Join us for an in-depth look at how some of the key bodies are supporting the sector, including case studies from independent tour guides on how they are adapting the experience and managing expectations. |
Wed, 21 October |
11:00 |
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Destination marketing in the “new normal” In these challenging times, experts state “Now, the challenge has become maintaining a steady flow of consistent, relevant communications”. We take a look at how businesses can maintain consumer marketing communication effectively and how they can get involved with VisitBritain/VisitEngland campaigns. |
Tues, 17 November |
11:00 |
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Micro-businesses – building towards recovery As the sector continues to build towards recovery, we take a look into how micro-businesses from across the industry have adapted and how they plan to build demand and aid recovery. With case studies from Self Catering and B&Bs to small attractions. |
Tues, 24 November |
11:00 |
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‘We’re Good to Go’ – what we’ve learnt and what’s next The industry standard We’re Good to Go brought together the four nations; VisitEngland, Visit Scotland, Visit Wales and Tourism Northern Ireland. The mission to provide a ‘ring of confidence’ for industry continues. This webinar looks at what we have learnt through the process and how the industry has used the standard to-date. A panel of industry experts will share their thoughts on using the standard through recovery for both domestic and international markets. |
Thurs, 26 November |
11.00 |
Closed |
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Google Digital Garage - Create Videos with YouTube During this session, we will cover how to understand your brand and target audience’s behaviours, write, storyboard and film engaging videos, market your content to users and measure your success. |
Thurs, 3 December |
11.00 |
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Creating great content With many businesses and organisations requiring new, updated imagery and content to portray their message in a ‘new normal’ world, what does great content look like and how do they ensure they can use it for the future? |
Tues, 8 December |
11.00 |
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Google Digital Garage - Find Customers with Google Maps Join us to discover how you can utilise Google Maps to market your business online, reach local customers and drive footfall to your business. |
Thurs, 10 December |
11.00 |
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Coach Travel – building towards recovery As the coach travel sector continues to build towards recovery, we explore how operators from across the sector have adapted and how they plan to build demand and aid recovery. With case studies from both smaller and larger operators. |
Thurs, 14 January 2021
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11:00
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