Business Events webinars

Register for our free Business Events webinars to support the sector's recovery.

What do I get?

  • Free webinar programme for the business events sector
  • Practical tips advice and guidance from experts to set you on the road to recovery
  • Valuable insight and opportunities to connect and grow

What is it?

Sign up for our free webinars specifically tailored for the business events community, to help you brush up on your skills and get back on track in preparation for recovery.

Business Events Webinar: Developing an Ambassador Programme – what’s changed?

If you were setting up an Ambassadors Programme in a post pandemic environment, what has changed from the traditional programmes that exist, what are the new requirements from a local ambassador and how can you ensure you set up a programme that delivers for your destination.

Learning outcomes:

Have a clear indication of what an Ambassador Programme could look like in your destination and be able to formulate a plan of action to build a programme.

Understand how Ambassador needs have changed and how that will shape your programme.

Hear the university viewpoint – what role do conferences play in achieving their strategic ambitions and how can you leverage that in your programme.

Who is it suitable for

Destinations who are not currently running an Ambassador programme or have recently set one up and are looking for some insight and best practice.

Wed 16 June


14:00 - 15:00 BST



A woman on a laptop with phone

Contact details