Press Releases

Please contact David Leslie (0207 578 1141) or Mark Di-Toro (0207 578 1098) for further information, comment or to arrange interviews about any of the information in these press materials or on any of our websites. To see our older releases view the archive.

Stay up to date with our latest press releases and news by following us on twitter - @VisitBritainBiz.

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VisitBritain on digital Torch journey Go

[London, 21 May 2012] As the Torch Relay begins day three of its amazing 8,000 mile journey around the country, VisitBritain has unveiled its digital and social media plans which aim to maximise the exposure of the relay destinations
Achievements

DEBI opens in Bangkok Go

[London, 14 May 2012] VisitBritain, the national tourism agency, launched its flagship business-to-business travel trade event, Destination Britain & Ireland (DEBI)
Luxury

Overseas visitors spend £40 million in UK pubs Go

[London, 12 May] If you’re sitting in your local, sipping one of your favourite ales or indulging in a large glass of award winning British sparkling wine, take a minute to look around you, because new research from VisitBritain suggests that..
Attractions

2011 'Cities' research released Go

[London, 3 May 2012] Britain’s largest industrial cities have firmly positioned themselves as the UK’s most popular tourist destinations for international visitors in the latest full year 2011 survey.
Sport

Visit of Olympic Russian stars Go

[London, 24 April 2012] Russian Olympic legends, both past and present, are experiencing the tourism delights Britain has to offer this week
2012

100 days to go - Olympics Go

[London, 18 April 2012] VisitBritain's Chief Executive, Sandie Dawe, comments on 100 days to go until the Olympic and Paralympic Games in London
Sport

'Missile' tours London ahead of 2012 Go

[London, 29 March 2012] Fresh from qualifying for his first ever Olympic Games, Australia’s World 100m freestyle champion James Magnussen is in London this week
music teas

Foreign tourists attracted by our Music Go

[London, 14 March 2012] New research from VisitBritain reveals that overseas visitors can be enticed by our Grammy and BRIT Award winning music

Japan flag

VisitBritain reinforces investment in Japan Go

[London, 29 February 2012] VisitBritain is reinforcing its increased investment and commitment to the world’s seventh most valuable source market for international tourism
Luxury

UK businesses target Indian market Go

[London, 22 February 2012] A record number of British tourism businesses are to join VisitBritain in India this week, looking to tap into one of the world’s fastest growing source markets.
Great teaser

'GREAT' ads launched Go

[London, 9 February] Details of VisitBritain’s largest ever image campaign have been unveiled by Culture Secretary Jeremy Hunt.
graph

2011 a buoyant year for tourism Go

[London, 9 February 2012] As Britain turns attentions to hosting the largest spectacle on earth this summer, VisitBritain has today reported that 30.6 million overseas visitors came to the UK in 2011
Attractions

'Share your GREAT Britain' Go

[London, 6 January 2012] VisitBritain has today called upon the British public to invite their friends and relatives from around the world to visit the UK in 2012

Film

Wales in the spotlight as stars choose Britain Go

[London 3 December 2011] The next stage of VisitBritain’s celebrity film campaign will be unveiled today, when over 74,000 rugby fans in Cardiff get a preview of what international audiences will be shown to encourage them to choose Britain as a holiday destination.
Chinese visitors

British tourism taps into Chinese market Go

[London, 21 November, 2011] A high powered tourism delegation led by VisitBritain will visit China this week to introduce British tourism businesses to key Chinese buyers and ensure the UK capitalises on the world’s third most valuable tourism source market
graph

Record holiday visits for September Go

[London, 17 November 2011] International visitor numbers and spending in the UK have risen in September, with the IPS figures released today showing 2.53 million arrivals with record numbers for holiday visits.
2012

Interesting pattern emerging for 2012 cities Go

[London, 17 November 2011] New research from VisitBritain highlighting the latest inbound visits to various towns and cities across the UK suggests that Britain’s Olympic cities are becoming increasingly popular tourist destinations.
Sport

Players share their best of Britain Go

[London, 10 November 2011] With the international break in force, Premier League players have jetted off all around the world to play for their national teams. But now, new video interviews show that the Premier League’s foreign contingent love living in the UK
Britain Brand

VisitBritain receives £27M of funding Go

[London, 07 November 2011] The Culture Secretary Jeremy Hunt has today announced that VisitBritain will benefit from a further £27 million of funding to help promote Britain in key overseas markets.

Welcome

UK moves up world rankings Go

[London, 12 October 2011] The United Kingdom’s image overseas has improved significantly over the last year, driven by better perceptions of British culture, its people and its appeal as a tourist destination.
graph

VisitBritain launches Annual Review 2011 Go

[London, 6 October 2011] Highlighting a year of significant changes for the organisation, VisitBritain has today unveiled its Annual Review and encouraged tourism operators across the UK to take advantage of opportunities ahead
Russia

VisitBritain signs MoU with Russia Go

12 September 2011 - VisitBritain has today signed an agreement for expanded cooperation on tourism between Britain and Russia.
3D Britain

Great Britain 3D sets off on world tour Go

[London, 1 September 2011] VisitBritain today unveiled the second phase of its global ‘You’re Invited’ campaign, as ten unique 3D artworks left London for a worldwide tour that will promote Britain overseas.
Sport

750,000 tourists come to Britain to watch Football Go

[London, 19 August 2011] As the first fixtures of the 2011/12 Barclays Premier League season kicked-off around the country, new figures released by VisitBritain reveal that over 750,000 inbound visitors who came to Britain last year experienced a football game