Our People

We have over 250 staff working across 36 different countries. Our team is drawn from a wide variety of backgrounds from all over the world and offers exceptional breadth of experience. Find out more about our senior team here or search for people by name or function in our people finder.

Sandie Dawe

Sandie Dawe, Chief Executive Go

Sandie has overall responsibility for all VisitBritain activity.

Laurence Bresh

Laurence Bresh, Britain Marketing Director Go

Laurence leads our Britain marketing team made up of web & online, brand and delivery, destination PR, business visits & events and London 2012.
David Parkhill

David Parkhill, Business Services Director Go

David leads our HR, finance, technology and facilities.
Kenny Boyle

Kenny Boyle, Distribution & Commercial Director Go

Kenny leads on commerical initiatives, publishing services and the national tourism open platform.
Keith Beecham

Keith Beecham, Overseas Network Director Go

Keith leads our network of 35 overseas offices, supporting the national brands of Britain, England, London, Scotland and Wales.
Patricia Yates

Patricia Yates, Strategy & Communications Director Go

Patricia is responsible for research, policy, government and public affairs and communications.
Simon Bradley

Simon Bradley, Regional Director, Americas Go

Simon oversees our work in the Americas region.
Gary White

Garry White, Regional Director, APMEA Go

Garry oversees our work in the Asia Pacific, Middle East and Africa region.
Joss Croft

Joss Croft, Regional Director, Europe Go

Joss oversees our work in the Europe region.
People

People Finder Go

Find key contacts - you can search by name, job title, job responsibilities or market responsibilities.